News & Events
Coco Cocktail BevNet Press Release
April 28, 2015
COCO Cocktails Names Brothers Produce Inc. as Distribution Partner
Press Release Apr. 28, 2015 at 1:40 pm
Austin, TX, (April 27, 2015) – Healthy Beverages, LLC the creator of the World’s Only Craft Ready-to-Drink Malt Beverage, COCO Cocktail, is proud to announce Brothers Produce Incorporated as its distribution partner for the Austin and Central Texas markets. Healthy Beverages, LLC is preparing a May 1, 2015, commercial launch for COCO MANGO, a mango margarita flavored Ready-to-Drink 5.5% ABV malt beverage.
Brothers Produce Incorporated is a long established fresh produce distributor throughout the State of Texas. Having recently established a Spirits, Wine & Beer distribution division, Brothers Produce will leverage its extensive On & Off Premise produce relationships to introduce new and innovative alcoholic beverages to the Texas market. “Due to the recent consolidation of Texas based alcohol distributors, new brands and start-up companies are provided fewer options for introducing their products to market. Brothers extensive infrastructure and retail relationships provides an exciting platform for new products,” Mr. Greg Miller CEO of the Sabaca Beverage Group / Brothers Produce Incorporated.
COCO Cocktail is the first Craft product offering in the Ready-to-Drink Malt market. COCO Mango is a Low Carb and Low Calorie mango margarita RTD made with only All Natural & Organic Ingredients including; All Natural Young Green Tender Coconut Water, Organic GrandFusion, All Natural African Mango Seed, Premium Malt and is carbonated to create a light and refreshing cocktail.
“I am excited to work with Healthy Beverages as COCO Cocktail is a truly innovative and highly differentiated product offering in the beer category”, stated Mr. Miller. “COCO Cocktail addresses the critical consumer need for great tasting products made with premium All Natural ingredients. The industry and consumers have never seen or tasted a product like COCO Cocktail.” “We are proud and very fortunate to have the support of Brothers Produce and welcome them to the Healthy Beverages team. The rapid growth of Craft Beers further supports that new product innovation is coming from independent start-ups like Healthy Beverages instead of the larger traditional manufacturers. Unfortunately those same manufacturers dominate the distribution industry making it difficult for new brands to enter the commercial market. Brothers Produce meets a significant unmet manufacturer need,” commented Healthy Beverages, LLC CEO Mr. Franz Tudor.